Friday, 4 January 2019

Characteristics Of A Concert Promoter

By Scott Scott


When you want to choose a career, you must be very careful as you will have to live with the choice you make. One can use personality traits to know the career that best suits them. This is because people in the same field tend to have similar characteristics. If you have the following characteristics, you can make a good concert promoter.

The first thing you need is passion for music. This does not necessarily mean that you have to be actively involved in the music industry. You, however, have to enjoy at least listening to music and also show interest in what the artists are up to. This way you will be up to date with the latest trends, and you will also have an idea of what the audience would be interested in.

One should have good communication skills. This involves both written and oral skill that will help you reach out to artists and other stakeholders in the market. In case of any changes, you should be in a position to inform the people that will be affected in time. For instance, if the audience is not made aware that there is a change in the venue, they will be disappointed to find the initial venue closed.

Interpersonal skills are very important in a field where you cannot succeed on your own. You need to relate well with the artists, the people helping you prepare for the event and even those that you interact with on a daily basis. It will be impossible to convince people to attend an event using a rude tone. Try to be as friendly as possible.

Being organized will help your career in a big way. Your role is to ensure that everything is in place. This requires a lot of planning and organization. As a professional, you start by creating a budget and then ensuring that you stick to it. It takes an organized person to remember to secure the venue, ensure it has been set and confirm the availability of the artists.

For you to plan good and unique events, you have to be creative. People get tired of the same things, and they will attend those that have new and unique things included in the program. In a situation where the aim of the event is to raise money for something, you have to come up with creative ideas that will encourage people to donate. This way you will reach your target faster.

For you to get a high turn-out, you have to ensure that a large number of people get information about the event. Good and economical methods must be used to reach out to a large number of the target group. This means that you should have good marketing skills. You can attend some marketing classes in order to attain these skills.

Being self-motivated will help you survive the hard times especially as a beginner. There are times when the event will have a very low turn-out. Other days the artists might disappoint you and the audience if they fail to show up as agreed. Staying focused is not easy in such times, and some self-motivation will come in handy.




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