Sunday 9 July 2017

Play Nice Tees Details In Starting A Business

By Brian Brooks


Shirt selling and printing is a popular choice for business because it is not expensive and could target both female and male audiences. They may serve as blank canvasses that artists and entrepreneurs use in displaying their designs. But because of its popularity, you would be facing competition with other entrepreneurs so here are several details in helping you.

Finding out your niche will help you stand out among the many competitors and would attract specific target audiences better. Play Nice Tees have done this by marketing their products for those who were bullied by others. They also give ten percent of their profits to organizations against bullying which helps attract more people that want to help the victims.

An example of this is having shirts with funny quotes and slogans but it needs to be more specific to captivate a particular group. You could make prints that relate more to certain professions and industries such as doctors, teachers, accountants and more. Having this niche will help in keeping the finances properly by making products for a distinct crowd.

Unique designs are necessary which are unavailable in other places because your potential customers may be turned off if it is similar to others. They are looking for prints that reflects their personality and opinions and connects with them. Complex designs are not necessary as along as connections are made between your audience and the item.

Another factor is quality which is important in determining if your business would be successful and sustainable. People, at first, might purchase your products but if the quality is determined to be bad then buying from you again is unlikely. So finding shirts that do not easily rip or shrink and prints that would not easily fade and crack is essential.

Selecting a shirt with good quality will include numerous factors like material, sizing, fit, weight and softness. You might also check some reviews regarding blank shirts then narrow your choices down depending on the factors mentioned. Order one of each and then sample your prints on in making a decision based on results of these experiments.

Different printing methods are available to choose from for people with its own disadvantages and advantages. Their quality are different also because they used different materials in printing and each one requires different amount of time. If you plan on printing them yourself then this is an essential investment although you could partner with another company.

Screen printing could create long lasting and durable results and has been used for a long time by older businesses. The initial setup is labor intensive though so this is more cost effective if bulk printing but have some issues for designs with many colors. But if you need to print many colors then heat transfer is the preferable way.

This method uses a special paper where the designs you made with your computer are printed on and transferred with an iron. But they are of lower quality and are less durable than the others and the machine used for this is expensive. DTG is another where the design is directly printed on the shirt or garment using a specialized printer and ink.




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