Thursday, 28 November 2013

Why You Should Have A Singapore Food Photographer On Retainer

By Tandy Skillom


You seriously need a Singapore food photographer if you are a restaurateur or a cookbook author in Singapore. A skilled food photographer can spell the success of your cookbook or your restaurant simply because they can present your food in a more tantalizing light. It is very important that you have one on retainer.

Naturally, you may think that you have no need for a Singapore food photographer. Maybe you have budget constraints or you simply think that, with a camera and decent photography software, you can capture your own photographs. Anyone can take a snapshot, right?

You are certainly losing out if that is how you perceive the importance of a professional Singapore food photographer. There is more to taking pictures of food than pushing a button on a camera. The food whose image you are going to capture must be presented just so, so that anyone who looks at the photograph instantly feels a yearning for a taste of the food the moment they see the picture. Did you know that sometimes food photography is referred to as food porn? Food portraits are meant to stimulate desire for the food in the viewer.

So, how do you hire a Singapore food photographer? It depends on what you want and how much you can afford. If you want a food photographer who has attained some sort of celebrity status, you can contact their agents or studios to see if they can come and work for you. Remember that these photographers are celebrities in their own right and are well-known for their work. Therefore, you should expect to pay celebrity rates, too.

It is only sensible to use an unknown Singapore food photographer if you have a limited budget as long as the photographer has the skill you want. You can locate many such photographers by doing a simple online search. You can start your search on photo-sharing websites such as Flickr or Instagram. You can also look at freelance photography sites and sites that sell stock photographs. Additionally, you should make inquiries among your friends or relatives if they know a good photographer.

You must be absolutely careful in hiring your Singapore food photographer. Sort through your potential hires as much as possible. If you have limited time and budget for your project, you would not want to see it wasted on a sloppy photographer. Make sure that you check out their portfolios and ask them about their previous experience. Require your candidates to give you a list of references and ensure that you have a written contract delineating the specifics of the work to be done.

The services of a good food photographer are indispensable if you are a cookbook author or a restaurateur. Such services are invaluable to the success of your cookbook and can contribute to the profitability of your establishment. So, make sure that you hire the best Singapore food photographer that you can afford.




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